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The primary function of makeup is color so we set out to create a line of high quality make that perform just like premium makeup should, with the added benefit of having ingredients that are gentle on the skin. We also evaluated the packaging and chose bamboo as a natural and sustainable material which we use for our compacts as well as our brush handles. And that's why we called it Antonym. We don’t like sameness. We wanted to create a line and company that is different at its core.
I can see why this receives rave reviews. I didn't think I could find a lasting eye liner pencil to replace my more chemical laden one... but happily I did! My eyes are thanking me. It so smooth to put on I love it.