Turn over the bottle of any shampoo and the ingredient list will be filled with words you can't pronounce without a chemistry degree. Enter any salon, from mass to premium, and the air and products are so toxic they aren't safe for clients or stylists. Yarok is making the greatest positive impact on hair and scalp health with the least negative impact on the world. The brand has grown from a singular signature treatment (Feed Your Youth) and has blossomed into a portfolio of products, and really, a way of life. Products that nourish the scalp with vital nutrients while serenading the senses with uplifting, soothing or simply centering aroma from essential oils. This promotes wellness from the inside out while improving and strengthening the hair quality.
Everyone, and especial Matt were awsome to me. I have very thick curley hair and my hair responds better to Feed your curls by Yarok.. everyone notices the difference in my hair.
I only used 1 pump which was more than enough. It took away the dryness, frizz after drying my hair. I purchased this because of the safe ingredients and because I use some of Yarok's other products which I love.
Although Yarok Feed Your Shine does not make my hair super shiny, it does not weigh my hair down (unless I put more than 4 drops on my short hair) and it both softens my hair and gives it a healthy bounce and appearance. This product won't give exceptional shine, but because it makes my hair look an feel very healthy, I am happy it and recommend it to others. As an aside, because I have to use so little, the bottle will last me a very long time. Given that, I think the price is very reasonable.